Access Panel (as of Dec. 2009) 918,000 individuals 261,000 households nationwide pre-identified demographics durables ownership info usage policy to avoid biases nationwide pre-identified demographics age sex occupation children babies marital status employment status household size dwelling/tenure durable goods ownership information personal/biz car microwave oven clothes dryer solar heating system newspaper subscription satellite TV receiver facsimile video camera VCR dog/cat PC mobile phone general disadvantages Ipsos JSR solutions bias learning effect overuse research-conditioned minimized contact rate fresh samples (renewal,recruitment) high response rate to support marketing decision making established panel usage policies    |  Home |  Company Profile |  Business Composition |  Access Panel |  CATI |  Focus Group |  In-Hall Test |  Online Survey |  Osaka Retail Lab |  Copyright (C) Ipsos JSR Co., Ltd. All Rights Reserved.